A recent NY Time’s story reveals financially strapped California has decided to appropriate taxpayer funds to promote ObamaCare on prime time sitcoms in a favorable fashion. Some of these favorites will include Gray’s Anatomy and Modern Family. I am familiar with neither but believe one takes place in a hospital format, imagine a more perfect setting.
California Health Exchange: “The Exchange, in collaboration with our partners and stockholders, are reviewing and evaluating a number of communications and educational ideas to reach the most possible Californians. There have been no specific plans developed for TV or other educational efforts under consideration.”
What’s Obama’s story? Watch more TV?
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Posted on September 19, 2012
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